Growing Business Roadmap

Most organizations want to grow. Annual and strategic plans always state that more revenue is to be created, new markets will be found, additional profits will be created, and more products will be developed and sold.

In order for a company to grow, the individuals in it have to grow.

That sounds obvious, but far too many people at the top have an attitude that they should be teaching, not learning. While teaching is one of the responsibilities of those at the top, to stay current, learning is a must. For those in leadership positions, the challenge to grow a company is to encourage, cajole and when necessary, order, individuals to pursue additional educational and learning opportunities.

Learning should take place at every level, on a consistent basis. Assuming that individuals learn, how can an organization apply what is learned so that the company can grow?

There are three areas of focus that will result in significant improvements in a company. The first is in the business model. The second is the willingness to seek a better class of clients that are not price sensitive. The third is finding engaged employees who are passionate and devoted to providing a level of service that sets the standard across industries.

The best business model on record is that of the government. Services are provided; some are free, some are fee based. Revenue (taxes) is often collected by third parties at little or no cost to those receiving the funds. Because the business model is so strong, it is rare when an agency has cash flow issues.

If taxes are not paid, the government has many collection methods to use to get the money. These methods are effective and growing in number.

Tweaking a business model to reduce the cost of collection, to speed up revenue collection and to make it easier for clients to pay for services (reducing barriers to pay) are examples of what organizations need to be reviewing regularly.


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